About Mindfull Earth

Welcome to Mindfull Earth, your destination for eco-friendly clothing that merges fashion with sustainability. Originally founded as CHAM Apparel, our brand has evolved into Mindfull Earth, reflecting our commitment to sustainable fashion and environmental responsibility.

Our Mission: At Mindfull Earth, our mission is to empower environmentally conscious consumers with sustainable, high-quality clothing options. We believe that fashion shouldn't come at the cost of our planet's health, and we're committed to proving that style and sustainability can go hand in hand. We’re committed to offering products that align with your values. We’re here to show that small, thoughtful choices can lead to a greener, more sustainable future for everyone.

Our Values: Guided by environmental stewardship, transparency, quality, innovation, and community, we aim to redefine fashion for the 21st century. We believe in making sustainable choices accessible and stylish for every member of our Mindfull Family.

Brand Story and Evolution

Mindfull Earth, formerly known as CHAM Apparel, was born from a passion for sustainability and a desire to make a positive impact on our planet. Our journey began in the classroom of a high school environmental chemistry teacher who dreamed of creating a clothing brand that not only looked good but also did good for the Earth.

As we grew, we faced challenges and learned valuable lessons. One such lesson led to our rebranding from CHAM Apparel to Mindfull Earth. This change wasn't just about a new name; it represented our evolution and deepened commitment to mindful, sustainable practices in every aspect of our business.

Core Values

Our core values guide everything we do:

  1. Environmental Stewardship: We prioritize the health of our planet in every decision we make.
  2. Transparency: We believe in open communication about our practices and materials.
  3. Quality: We create durable products that stand the test of time, reducing the need for frequent replacements.
  4. Innovation: We continuously seek new ways to improve our sustainability efforts and product offerings.
  5. Community: We foster a community of like-minded individuals who share our passion for a greener Earth.

Sustainable Practices and Materials

At Mindfull Earth, sustainability isn't just a buzzword—it's the foundation of our entire operation. We carefully select materials that minimize our environmental impact without compromising on quality or comfort. Our product line features:

  • Recycled polyester: Giving new life to plastic bottles and reducing waste
  • LYCRA XTRALIFE: Durable and long-lasting, reducing the need for frequent replacements
  • REPREVE recycled polyester: Another innovative way we incorporate recycled materials
  • Organic cotton: Grown without harmful pesticides or synthetic fertilizers
  • Recycled Airlume combed and ring-spun cotton: Soft, durable, and eco-friendly

But our commitment to sustainability doesn't stop at materials. We ensure ethical practices throughout our supply chain, use eco-friendly packaging, and are constantly exploring new ways to reduce our environmental footprint. We're currently investigating take-back programs and partnerships with environmental organizations to further our positive impact.

Team Introduction and Vision

Mindfull Earth is more than just a clothing brand—we're a small, dedicated husband and wife team powered by our passion for sustainability and fashion. Led by our founder, Cham, whose background in environmental chemistry ignited the spark for this venture, we work tirelessly to bring you eco-friendly apparel that doesn't compromise on style or quality.

Our vision is to become a global leader in sustainable fashion, proving that it's possible to create beautiful, functional clothing while respecting and protecting our planet. We dream of a world where conscious consumerism is the norm, not the exception, and we're committed to playing our part in making that dream a reality.

As we grow, we're excited to expand our product offerings, explore new sustainable materials and practices, and connect with more like-minded individuals and companies who share our values. We're on a journey to redefine what it means to be a fashion brand in the 21st century, and we invite you to join us.

Call-to-Action for Conscious Consumers

Join the Mindfull Family and Movement

Are you ready to make a difference with your wardrobe choices? By choosing Mindfull Earth, you're not just buying clothing—you're investing in a more sustainable future. Browse our collections of eco-friendly t-shirts, organic hoodies, recycled swimwear, and more.

Become a Mindfull Family member and be part of our community of conscious consumers. Sign up for our newsletter to stay updated on our latest sustainable innovations, exclusive offers, and tips for living a more eco-friendly lifestyle.

Together, we can prove that fashion and sustainability are not mutually exclusive. Let's create a more Mindfull Earth, one garment at a time.